Ep.43 - "Design Thinking in Legal Marketing" with Molly Porter

BD CoachingBD Maturity Scale
Written By Alcyone Reserve

Join David Ackert as he interviews Molly Porter, Director of Marketing at Seyfarth in this episode of the Market Leaders Podcast.

Tune in to hear them discuss:

  • How Molly applies Design Thinking concepts to better connect to her firm’s prospects and clients.

  • Why tapping into your client and competitive intelligence data will help you identify and streamline your Design Thinking-based campaigns.

  • How to showcase the value of content marketing and draw a line from creative projects to ROI.

Alcyone Reserve

Alcyone Reserve is a Port Townsend-based brand and multimedia studio specializing in Squarespace website design, video production, event displays, and branding. Led by Alex Liberato, we craft clear, compelling visuals and digital experiences that help businesses shine. Whether creating user-friendly websites or eye-catching marketing materials, we bring a creative, thoughtful approach to every project.

https://www.alcyonereserve.com
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Ep.44 - "The Evolution of the Empowered Legal Marketer" with Ezra Crawford
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Ep.42 - "Reframing Innovation for More Buy-in" with Erin Meszaros & Anusia Gillespie