pipelineplus Press & mediaAwards, Publications & Podcasts
The Rainmaking Podcast 232: The Short List with David Ackert
In this episode of The Rainmaking Podcast, host Scott Love speaks with David Ackert, business development expert and author of The Short List, about how professionals can focus on high-value relationships to grow their book of business. David explains the concept of applying the Pareto Principle (80/20 rule) to networking, where 80% of results come from just 20% of relationships. By identifying and nurturing a select group of key clients, referral sources, and prospects, professionals can maximize their impact without wasting time on low-yield connections.
Why Deep Relationships Outperform Big Networks
In this Forbes feature, our CEO and Co-founder, David Ackert, shares why The Short List™ Method is central to how meaningful business growth happens. In a marketplace crowded with automation, algorithms, and surface-level networking, David explains why narrowing focus to a small group of high-impact relationships leads to greater trust, stronger advocacy, and disproportionate results.
Pocket Sized Pep Talks Podcast Interviews David Ackert on Why Smaller Networks Create Bigger Opportunities
David Ackert, CEO of PipelinePlus and author of The Short List, joined host Rob Jolles on the Pocket Sized Pep Talks podcast to discuss why professionals often get networking wrong. Instead of casting a wider net, Ackert argues that the most successful professionals focus their time and attention on a carefully selected group of high-value relationships.
Be a Specialist, Not a Generalist: Why Your Brand Depends on Focus
In today’s professional services marketplace, being broad isn’t safe — it’s risky. Focus doesn’t limit you. It frees you. By claiming a niche, you differentiate your brand, elevate your value, and make every minute of business development count.
Insights Association Publishes David Ackert Article on Engagement Strategies AI Can’t Replace
The Insights Association published an article by PipelinePlus CEO and The Short List author David Ackert examining why human engagement remains essential in the age of artificial intelligence. While AI can automate analysis and routine deliverables, trust and influence are built through meaningful human interaction.
Ackert outlines seven engagement strategies…
WealthManagement.com Features David Ackert on Portfolio Principles for Building Stronger Client Relationships
WealthManagement.com recently featured PipelinePlus CEO and The Short List author David Ackert in an article exploring how principles commonly used in portfolio management can also strengthen client relationships. The piece highlights how professionals can think more strategically about where they invest their time and attention across their network.
In the article, Ackert outlines three portfolio-style principles that help professionals cultivate stronger, more productive client relationships.
CEOWORLD Magazine Features David Ackert on Using a “Short List” Strategy to Accelerate Career Growth
CEOWORLD Magazine recently featured PipelinePlus CEO and The Short List author David Ackert in an article exploring how professionals can accelerate business development efforts by focusing on the right relationships. Rather than expanding their networks endlessly, Ackert explains that the most successful professionals identify a small group of key clients, mentors, and connectors who can influence opportunities over time.
The Hidden Cost of Over-Networking: Why Fewer, Stronger Relationships Drive More Revenue
Most legal professionals believe that business development is a numbers game. The more contacts they collect, the more opportunities they’ll generate.
Book Award Winner: The Short List: How to Drive Business Development by Focusing on the People Who Matter Most by David Ackert
Focus on the right relationships for better business results. When it comes to business development, professionals often struggle—not from a lack of opportunities but from not knowing where to focus their attention.
The Short List with David Ackert - The Selling Show Podcast (Ep. 466)
David talks about his latest book, “The Short List”, presenting networking in a different light to new clients, the process of creating a short list of prospects, and much more!
How Lawyers Can Maximize The Benefits of Networking
Are you networking strategically — or just collecting contacts?
Global Business Development Association Podcast Interviews David Ackert
Learn the top 3 BD tactics from "The Short List: How to Drive Business Development by Focusing on the People Who Matter Most."
David Ackert: Build Meaningful and Strategic Connections That Drive Business
In this podcast, Steve Fretzin and David Ackert discuss the importance of strategic networking, leveraging existing contacts for business growth…
How to Increase Your Billable Rate
Setting your annual billable rate increase, and how to tell your clients is stressful for fear clients will switch providers.
Accelerating Business Development for Law Firms
Amidst the constant grind of law firms, technology can oftentimes be ignored. Priority is placed either on tradition or more immediate concerns, leaving little room for advancement.
Role Models
How do you go from being a TV actor on some of America’s best known shows to building a successful business development firm? Find out with David Ackert, Founder and CEO of PipelinePlus and Oz Rashid from the Hire Learning Podcast.
Taking Control of Lawyer Business Development: Time Management Tips for Busy Lawyers
You have at least three phone numbers (home, office, and cell), at least two email addresses (work and personal), and at least two social media accounts (Facebook and LinkedIn). You can be texted, tweeted, emailed, snail-mailed, and even faxed.
How to Make Business Development Easy & Get More Business
Join Sasha Berson as he speaks with David Ackert, Founder and CEO of PipelinePlus
Despite Discouraging Reports in Q2, Many Lawyers Secured New Business in Q3
Much of the legal news in Q2 of this year predicted a grim future for our industry. Initial declines in revenue, budget cuts, furloughs, and doomsday scenarios signaled a significant downturn in client activity.
Why Business Development Is Every Lawyer’s Problem
Joe speaks with David Ackert, host of The Market Leaders Podcast about the role of business development in the legal profession.