In this podcast, Steve Fretzin and David Ackert discuss the importance of strategic networking, leveraging existing contacts for business growth…

Joe speaks with David Ackert, host of The Market Leaders Podcast about the role of business development in the legal profession.

What you’ll learn in this episode:

• How Ackert Inc.’s various platforms help lawyers, law firms and legal marketing departments systematize and track marketing and business development efforts.

• How to overcome resistance from lawyers and staff when integrating technology.

• Examples of how Ackert Inc.’s technology and consulting has moved firms forward.

• Trends in marketing and business development technology.