Rebecca
Nassi, JD, MA
Co-Founder & Senior Advisor
Rebecca Nassi empowers executives, entrepreneurs, and high-achieving professionals to navigate obstacles and drive meaningful, lasting change in their careers and lives. Her clients span a wide range of industries—from creative executives to hedge fund leaders to partners at major professional services firms like Armanino and Fenwick.
At the heart of Rebecca’s coaching is a process of deep, focused inquiry. She helps clients clarify what they truly want to achieve, why those goals matter now, and what internal barriers—like fear or self-doubt—might be standing in the way. This thoughtful foundation creates the conditions for real transformation, empowering clients to pursue their aspirations with intention rather than simply reacting to external pressures.
Her work is informed by a unique combination of experiences as a former practicing attorney, entrepreneur, and service provider. It’s further grounded in a Master’s in Psychology, a coaching certification, and ongoing research in wellness and neuroscience.
Rebecca played an instrumental role in the creation of the best-selling book The Short List: How to Drive Business Development by Focusing on the People Who Matter Most, which was a Gold winner of the 2025 Non-Fiction Book Awards. The book articulates the foundational methodology that underpins PipelinePlus’ proprietary software and business development systems.
Rebecca’s commitment to helping people grow and thrive extends beyond her work as a coach and business leader. She has been actively involved in nonprofit initiatives across Los Angeles and has supported young people affected by war in Northern Uganda. Her work there was featured in the award-winning documentary After Kony: Staging Hope available on Amazon Prime. These experiences have shaped her understanding of resilience, community, and the power of meaningful support to help people move forward.
Outside of her professional life, Rebecca’s curiosity about the mind and human behavior leads her to explore new research and ideas in neuroscience. Her dedicated meditation practice brings focus and presence to her work and daily life. In her downtime, she enjoys hiking by the ocean, savoring a matcha latte, and getting lost in fantasy and magical realism novels. She also appreciates a thoughtful BBC drama and is an enthusiastic, lifelong dog lover.
Get to Know Rebecca
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I don’t hand out cookie-cutter solutions. Instead, I help you uncover your competing intentions—those hidden priorities or internal conflicts that can quietly derail your progress. By bringing them into focus, we align your actions with what truly matters, creating a clear path for intentional, lasting growth. It’s about working smarter, not harder, to build relationships that move the needle.
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Early on, I leaned on structured frameworks and metrics—great for clarity, but not always enough. Now, I blend data-driven strategy with instinct, paying close attention to timing, tone, and context. This holistic approach lets me meet you where you are, adapting in real-time to guide you with both precision and empathy. It’s strategic, but it’s also deeply human.
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I coach a diverse crew—lawyers, consultants, hedge fund leaders, creative executives, and more. Whether you’re a partner at a professional services firm or an entrepreneur charting your own path, I help you clarify your goals, identify internal barriers like self-doubt, and build a BD plan that leverages your strengths. My focus is on creating strategies that deepen relationships and expand opportunities in a way that feels authentic to you.
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Success is when you gain clarity on what you want, why it matters, and what’s been holding you back. We’ll craft a proactive BD plan that fits your style, whether it’s strengthening client ties, pitching prospects with confidence, or building a referral network. The real win is seeing you take action—rooted in intention, not reaction—and watching those actions turn into measurable growth.
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I love creating a space where you can be honest, challenged, and empowered to grow. There’s nothing more rewarding than helping someone see past their obstacles and unlock their potential. My work on The Short List and PipelinePlus’ systems comes from this same drive: helping professionals like you focus on the relationships that matter most and turn them into opportunities with purpose.
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My commitment to community service—like working with war-affected youth in Northern Uganda, featured in the award-winning film After Kony: Staging Hope—grounds me in empathy and resilience. My meditation practice keeps me centered, while hiking by the ocean or curling up with a fantasy novel (or a BBC drama) recharges my creativity. And yes, my dog’s boundless enthusiasm reminds me to bring joy and curiosity to every session.
What Clients Say
Coaching That Drives Measurable Growth
Rebecca partners with professionals at every level to clarify goals, prioritize relationships, and maintain strong momentum.
Let us know what you’d like to explore, and we’ll connect you with the next step.